This company is a start-up based in Northern Italy that produces ecological, printed and customizable wooden houses for children.
This start-up was born in 2018 as a family project. The company's founder is a designer, communicator and a teacher with three little children.
The company’s mission is to bring the world of imagination into every garden. Their products are born from the profound conviction that creativity is the key to develop the child's inner resources, and that the best place to do so is outdoors, in contact with nature.
Every wooden house is made of multi-layer wood panels and are environmentally friendly. They are made with woods from responsibly-managed forests and painted with water-based paints that meet the most stringent environmental and safety standards. All the company’s products are CE marked and have passed the strictest safety controls on the toy. The start-up company’s children’s houses comply with EN71 (European Regulation on Safety of Toys).
Regarding the additional components, the houses are decorated with safe paints and printed through a flat UV printing process that allows the product to be customized, according to the preferences of children and their families. The customization can be made thanks to the app that allow to upload several elements, such as photos, that can be integrated with the graphics of the chosen model.
Plus, the walls of the house can be replaced over time so as to guarantee the customer a continuous and infinite reconfiguration of the product.
The company’s ability to develop furniture complements and interiors designed with printed woods allows the start-up company to have a wide catalogue of products and to offer customers the complete organization of the children’s play area.
The company’s products are available in two lines: outdoor and indoor.
All the products are available for online purchase, but customers can also find them live in different garden centers.
The company is already on the market and they are now ready to grow internationally. Therefore, the start-up would like to establish new partnerships with foreign companies based in the EU area. Favoured are long-term partnerships through commercial agency agreement, distribution services agreement and manufacturing agreement.
Advantages & innovations
The company is extremely specialized in the product's customization.
All customization actions could be made thanks to a web app that allows to add photos and childrens' names. In this way, the house can be renewed over time and the product's life become longer.
Stage of development
Already on the market
Partner sought
In order to promote and sell their products, the company is looking for new distributors and commercial agents that operates in EU area and that are already active in these sectors:
- Toy Industry;
- Wood Industry;
- Garden furniture Industry.
The company is also looking for manufacturers based in EU contries in order to expand their production abroad. Favoured are producers already active in these sectors:
- Toy Industry;
- Wood Industry;
- Garden furniture Industry.