nir-vana innovation network

The Romanian company is a newly established start-up, set by a young, talented woman artist with the goal of creating unique handmade products for women. The company from Transylvania specialises in creating jewellery and textile accessories for women who appreciate delicate designs. The firm also has a special line of business for babies, children and women clothing, and one for household ceramics.
The company manufactures hand painted silk scarfs using 100% natural silk fabric. All scarfs are painted in unique designs. Scarfs are available in the following sizes and shapes:
- rectangular: 30x150 cm; 45x150 cm and 90x200 cm
- square: 90x90 cm and 60x60 cm
Scarfs are manufactured in soft pongee silk and are painted using high quality colours which enable the fabric to retain its fluid, translucid aspect. The Romanian company carefully chooses the painting techniques, to prevent the fabric from becoming loaded with paint, hard and opaque.
All scarfs are 100% handmade including cutting, sewing and painting.
The Romanian company currently addresses the national market. Its clients mostly include individuals seeking unique, high quality textile accessories. Having received positive feedback regarding the products offered and following market research indicating a positive trend on the international markets for the products offered, the Romanian firm is interested in expanding its market internationally. As such, the Romanian firm is interested in identifying international business partners interested in distributing its products abroad. Cooperation will be based on distribution services agreements.

Advantages & innovations

The company offers high quality hand painted scarfs with unique designs. Products are offered in different sizes and shapes. The Romanian company can create designs answering clients’ requirements (e.g. floral designs, designs featuring different shapes or a specific colour palette etc.). The products offered by the Romanian company register a positive dynamic internationally, while the offer for such products remains scarce.

Stage of development

Already on the market

Partner sought

The Romanian company is looking for international business partners interested in distributing its products. Potential partners include distributors specialised in textile accessories and boutiques promoting young artists and designer brands. It is preferable that interested partners have a good knowledge of the textile accessories market and a distribution network favouring unique and small series products. The Romanian company can supply potential partners with detailed, high quality images of the products manufactured, as well as previous designs. Cooperation with the potential partners will be based on distribution services agreements.