A Polish producer is offering innovative visitor analytics system. Solution includes the Sentry sensor – the first in the world battery-powered thermal sensor and MagicHUB control unit – data concentrator guaranteeing full safety of data and an analytical platform providing clear and convenient form of data presentation. Customer counting system can be configured in minutes, and the installation is done without any wiring. Unassisted installation saves up to 70% of installation costs. Just turn the device on and stick the sensor in a suitable place above the door. All the elements needed for assembly are included in the ordered set, follow the instructions and we will take care of the rest! User can enjoy a wireless, autonomous people counting system by analysing many parameters important for the running of business through a comfortable on-line platform.
Solution is a system that counts people who pass through the thresholds of user store. In other words it is called a customer counting system or visitor analytics system. The installation responsible for people counting is located above the entrance door of the tested object. customer counting system protects clients privacy. Its size allows user to make discreet analysis of the frequency of visits. Readings from people counting the system allows to collect and use the necessary information regarding visits of potential customers, their preferred time of day, rush hour, the correlation between weather conditions and store visits. All of this has a huge impact on client’s future marketing strategies that will be undertaken in order to increase receipts and broaden horizons.
This visitor analytics system is a powerful analytical tool targeted at the retail sector. Thanks to company’s service user can make business decisions based on hard data. The delivered solution develops along with client’s needs, allowing to build a scalable business. Customer counting system allows for a broad data analysis including generation of charts with the number of entries, comparison of several selected locations on a single chart or summary of entries juxtaposed against weather conditions. Apart from presenting the data, the visitor analytics system also enables to exchange data between authorized users. User can authorise employees that will be able to view reports and data visualization from specified devices. The customer counting system presents rainfall and temperature in the given period for a specific location. Thanks to this, user can easily expand the scope of the analysed data. The people counting system is also a module for automatic conversion calculation. It operates on the basis of the number of receipts/invoices issued during a selected time period. The system is protected against external factors – in case of disconnection user will receive a notification via email. Possibility of automatic data export to any external software via REST API.
Due to the wide range of products offered, technical specifications are available directly from the manufacturer.
Due to the fact that the company operates successfully on the domestic market and receives awards for implemented innovations, it has decided to extend its reach to new foreign markets. The company is looking for distributors with a wide network of contacts on the domestic market, who will help it promote their offer and attract new customers.
Advantages & innovations
Main features:
1. Possibility of connecting all points of sale into one central system. User can install wireless customer counter system at any location in just a few minutes and start collecting accurate data.
– quick assembly
– plug & play system
– saving up to 70% of traditional fitting cost
2. It allows user to analyse data using a computer or a mobile device access to data from anywhere in a convenient form.
– globally available data
– access to data via REST API (Representational State Transfer Application Programming Interface)
– advanced functions available on the platform
3. React faster to emerging trends with people counting system and take rational steps based on the information obtained.
– analyse the effectiveness of marketing actions in real time
– calculate the conversion and verify staff involvement
– optimize employment
Thanks to data analytics user can separate working solutions from ineffective ones. All this so that customers return to store. User can calculate the conversion, verify successful marketing and quickly make key decisions that translate to the scalability and profitability of business. All with our wireless customer counter. Also wireless people counter can be used to take rational steps based on the data received, veryfing the effectiveness of points on the sale including involvement of staff in sales. On the basis of the information obtained user will be able to adjust staff utilisation, implement an effective work schedule and limit remaining costs to a minimum.
Stage of development
Already on the market
Partner sought
The company is looking for partners/distributors on foreign markets.
Potential partners/distributors include:
- service and trade companies selling in stationary points of sale (no product limitation)
- restaurants, etc.
- public utility facilities (museums, exhibitions, etc.)
- companies dealing with the installation of gates and EAS systems
- companies offering equipment for shops
The company is looking for partners from: Albania
Austria, Belgium, Belarus, Bosnia and Herzegovina, Bulgaria, Croatia, Montenegro, Czechia, Estonia, Finland, France, Greece, Spain, Netherlands, Ireland, Iceland, Lithuania, Luxembourg, Denmark, Latvia, North Macedonia, Malta, Moldova, Germany, Norway, Portugal, Russia, Romania, Serbia, Slovakia, Slovenia, Switzerland, Sweden, Turkey, Ukraine, Hungary, United Kingdom, Italy.