nir-vana innovation network

This world-renowned UK manufacturer of high-quality tuning forks has been a leading player in the market for over a century and a recent surge in overseas market demand has created an opportunity to develop its global presence further.

The blue or chrome plated tuning forks are made from hardened and tempered steel, some others in high quality alloys. They are tuned at 20°C degrees to achieve guaranteed accuracy and notes of strong duration are achieved by material selection. The company has the ability to manufacture all forks of any frequency making their offer a very flexible one.

Products that are made from blue steel are for the musical sector and also of use in some industrial and scientific markets. The company also manufactures in steel or aluminium for use in the medical and healing therapy markets.

Uses of tuning forks in the medical sector are for diagnostic purposes for such as identification of hearing impairments and specific issues as monitoring diabetic neuropathy and establishing small fractures in bone.

The healing therapy tuning forks offer a number of different sound and frequency combinations that are used in the fields of conventional as well as complementary medicine. Vibrational sound energy is recognised as a potent source of healing therapy and the tuning forks resonate at their tuned frequency pitches to achieve the desired therapeutic effect in stimulating the natural innate healing process within the human body.

In terms of the scientific use of the tuning forks, the acoustic resonator produces a fixed tone to facilitate the study of sound waves and is suitable for school, university and laboratory use.

The musical tuning forks are the most commonly known products on the market and work by releasing a perfect wave pattern to match the particular needs of instrument tuning, for example piano tuning.

The company is ISO9000 and ISO13485 accredited and has built a solid customer base in the UK but, in comparison, only enjoys a small amount of trade abroad, both in Europe and worldwide.

It is now in a position to develop its market share overseas in order to expand the company and capitalise on current high market demand. Due to the variation of the products and markets, the company is ideally looking for two distributors per country – one for medical / healing products and one active in either of the industrial/scientific and musical sectors.

Therefore, the company seeks distributors with a network of contacts in these sectors worldwide to promote the product and increase its presence internationally.

Advantages & innovations

Below is a list of the advantages for any potential distributors interested in working with the company: • The company has over one hundred years experience in manufacturing tuning forks and is a world-renowned brand; • Products are designed, manufactured and packaged from the UK; • Experienced exporters with limited presence in a number of key territories worldwide, offering great potential for the right partners; • Company has achieved ISO9000 and ISO13485 accreditation; • Possibility of an exclusive territorial distribution agreement for agreed product ranges; • The company has the ability to manufacture made-to-measure forks of any frequency making their offer a very flexible and attractive one; • The global market is growing quickly for the tuning fork industry, particularly in the healing therapy market; • The company will work initially on small volumes if required to help potential distributors develop networks with an affordable inventory; • Company will work hard to ensure that a mutually beneficial financial agreement is reached with a healthy margin for prospective distributors and with discount on volume.

Stage of development

Already on the market

Partner sought

Potential partners for this company could be experienced distributors of synergistic products in their home territories. Ideally the company would want partners with an existing portfolio in the medical / healing market or industrial/scientific and musical sectors. The company expect to form relationships with partners who share the belief that all customers, big or small, should be treated with equal respect and standards of service. This company will assist any potential distribution partners by allowing them to stock no more products than they are comfortable with in order to sufficiently serve their own markets. In return this company will provide full support and expect to develop long term partnerships with people who are fully committed to the product and its profile within their local territory.