nir-vana innovation network

The family run UK business was established in the East of England in 1947. The family are still part of the management team and are involved in driving the business growth into new markets with a view to widening the client base.

The company have delivered promotional and retail headwear for a number of years via distributors to some iconic global brands in automotive and retail sectors.

There are currently 54 styles of caps and knitted beanies available with a variety of style, adjusters, branding options and all available in a wide variety of colours and fabrics.

The company are aware that there is an opportunity to widen the business reach and are constantly striving to find new innovative means of branding headwear such as their recent laser etching machinery.
The headwear factory has a 2.5 million capacity each month and stocks in excess of 1.8 million yards of fabric, which ensures consistency of dye throughout batches.

The factory uses 60×20 head embroidery machines, 8×8 head sample embroidery machines and 16 sets of blocking machines using the very latest technology.

The company are seeking distributors who already have a significant client base in the retail, marketing, corporate and merchandise sectors. In addition they are seeking commercial agents to promote a huge range of licensed brands (film, music, animation, and confectionary) of which are all available to print or embroider on demand across the range or to connect them up with appropriate partners in those sectors. .

The company would like to engage with distribution partners under a distribution services agreement or commercial agents under a commercial agency agreement.

Advantages & innovations

The company have invested in the most up to date branding machinery to give their business a competitive edge and they are able to deliver a wide variety of solutions to meet their customers’ needs. They have 96 heads of embroidery. The products are branded on site in the company’s own factory there is no outsourcing of the work. This means the company can more effectively project manage the delivery of contracts on time and within budget as opposed to other suppliers who outsource work. The team can meet both large and small orders and can produce prototype on site same day to ship or photograph and scan to customers. The company have established supply chain to ensure that there are no issues in delivery of large or scaling orders.

Stage of development

Already on the market

Partner sought

The company is seeking distributors under a distribution services agreement or commercial agents under a commercial agency agreement who already have established connections into recognised promotional/advertising companies or alternatively into corporate or retail businesses