The German family business has a 20-year-experience in manufacturing sustainable massive wood furniture for the office, hotel and gastronomy sectors as well as for private people. Every piece is custom-made.
The product range includes dining room furniture (tables, chairs, long benches, corner benches covered with leather, faux leather or fabric etc.), sleeping room furniture (beds, bedside tables, chest of drawers, wardrobes etc.) as well as mirrors and lights.
The different wood species used are wild oak, beech and spruce. Only wood species recommended by Greenpeace are used, no tropical wood.
The company has also developed a range of Swiss pine furniture for bedrooms. The scent of this wood is meant to have a calming, circulation-relieving and bacteriostatic effect.
Other special products of the company are epoxy resin dining tables and couch tables offering unique pieces of furniture. An epoxy resin dining table is made of epoxy resin cast along a piece of wood (see picture). The high-quality epoxy resin is of the latest generation, free of pollutants, robust and easy to clean.
One can order the products via the online configuration tool and choose among many sizes, wood types, colours, colour types, surface treatment like champagne oiled, fabric like Italian leather, legs, edges and styles (Italian design, modern with classic lines or “solid as a rock”). The desired wood grain can be chosen, too: mixed, fine or coarse.
There is also the possibility to get assistance and complete service from a team member, from the first idea to the final touch. Though 3D Visualisation, one gets a good idea of the final product.
The wood for the dining tables comes completely from a naturally grown tree trunk and can be assigned to exactly one tree species. This means that a piece of furniture made of solid wood can continue to breathe and ensures an optimal room climate.
The company pays attention to a gentle and pollutant-free processing during the whole production. It offers sustainable and CO2 reduced “made in EU” production without Green Washing.
With every order, the company has a tree planted in local regions together with a “plant a tree” program. This is TÜV tested (“Technischer Überwachungsverein”: Technical Inspection Association providing internationally accredited independent product testing services in accordance with international standards), transparent and traceable. The company wants to make an important contribution to climate protection.
The German company is offering distribution services agreements as well as manufacturing agreements to partners in different countries of the world. They expect from the cooperation to open up new markets and increase the awareness level of the products and services outside Germany.
Advantages & innovations
- The wood for the solid wood furniture comes from FSC-certified forestry or from manufacturers who can prove that they provide for reforestation. The trees come from Austria or Transylvania. In this way, the company wants to contribute to stopping the depletion of forests, especially in the tropics, and to promote a near-natural, domestic forestry (and no monocultures).
- Already 200 trees have been planted in the region with the “plant a tree” program thanks to furniture orders.
- The purchase of a solid wood table is also a long-term investment - theoretically for life. Because the surface of solid wood can simply be sanded down and resealed. So, if after a while one does not like the dining table anymore, one gets a brand-new product and does not have to get rid of the dining table.
- Each log is carefully selected, dried to the point and processed by hand. A high-quality product with a long-life span is created under strict quality criteria and with exact working steps.
- A production company in Romania, which is a family business, belongs to the German company. The company can thus offer planning, design, implementation as well as logistics from one house. This guarantees a smooth process, an efficient production and a reduction of costs.
- A 5 –year-guarantee is offered on the furniture.
- Free shipping of wood and cover samples offered.
- The company has a showroom as well as a product brochure and many pictures on its website in order to show what pieces are able to be made.
Stage of development
GERMANY
Partner sought
Distribution services agreements are offered to sales representatives interested in distributing sustainable furniture. They are expected to generate the development of new markets and partnerships, physically and online. Furthermore, the long-term support of the acquired customers should be taken over.
The distributors should have a broad knowledge and experience in the distribution of furniture, be interested in a fair and long-term cooperation as well as in offering to plant a tree for every order and strengthen the German brand in their regions.
Manufacturing agreements are offered to foreign companies willing to have entire product series CO2 reduced manufactured by the German company. The foreign companies are expected to be companies not able or willing to manufacture themselves the requested sustainable furniture product lines.
The production partner should be interested in a hand in hand partnership that focuses on mutual interests.